About us

  • Founded in 2003 by Simon Williams (the SW of SW Hire)
  • Based in North Wiltshire, offering nationwide delivery
  • Quality customer service with quick response times
  • Flexible short and long term hire

Providing our customers with reliable and modern machinery at an affordable price together with the flexibility to meet your business’ needs.

SW Hire - About Us

How it started

SW Hire was founded in 2003 by Simon Williams after he became aware there was a demand for the hire of a range of machinery within the agricultural sector. The aim was to provide customers with modern, safe, reliable machinery with the flexibility and affordability to meet the industries ever changing needs.

Over 20 years on, the company is respected within the industry as a trusted key provider of quality machinery to over 1,000 satisfied customers nationwide. This has been a result of SW Hire’s continual replacement and investment policy whilst still being focused on customers’ requirements.

The company also expanded into the construction sector in 2016 by tailoring their core values to meet the sector’s needs, and investing in machines suitable for the industries demands. SW Hire have experience supplying, groundwork, civil engineering, demolition, and construction projects.

A wide range of agricultural and plant machinery
Flexible short or long term hire available
Modern machinery - no maintenance!
Collection and UK delivery available
SW Hire - About Us

Through the years

2003 2003
Founded

SW Machinery Hire was founded by Simon Williams and Richard Hopkins. The first machine, 10t rear discharge muckspreader from R Tincknell & Son Devizes was purchased.

2005 2005
First Tractor

Massey Fergoson 6480 purchased from Lister Wilder.

2011 2011
First John Deere

The first John Deere tractor purchased from R Hunt.

2012 2012
First JCB telehandler

The first JCB telehandler supplied from Uphill & Son arrived in the yard.

2012 2012
Workshop/store built

A container is purchased and used as the first workshop/store.

2015 2015
Workshop upgrade

A new, bigger workshop is built.

2017 2017
100 trailers

The 100th Richard Western Trailer purchased, supplied by Claas Western.

2020 2020
100 telehandlers

The 100th JCB telehandler, delivered by Smart Ag Services.

2022 2022
Workshop extension

The second phase of the workshop extension is completed.

Meet the team

SW Hire - About Us
Simon Williams

Managing Director

SW Hire - About Us
Charlie Parsons

Hire Manager

SW Hire - About Us
James Monk

Service Manager

SW Hire - About Us
Mae Brown

Marketing Coordinator

SW Hire - About Us
Rachel Williams

Office Manager

SW Hire - About Us
Sharon Mintey

Office Administrator

SW Hire - About Us
Steve Merrifield

Finance Manager

SW Hire - About Us
Sue Manfield-Cox

Credit Control

SW Hire - About Us
Tony Warburton

Workshop Manager

SW Hire - About Us
Alfie Reeves

Plant & Agricultural Machinery Fitter

SW Hire - About Us
Ben Clothier

Plant & Agricultural Machinery Fitter

SW Hire - About Us
Tommy Fullalove

Workshop Assistant

SW Hire - About Us
Conner McLeod

Fleet Valet

SW Hire - About Us
Billy Reeves

Apprentice

SW Hire - About Us
Jack Mee

Apprentice

SW Hire - About Us
David Smith

HGV Driver

SW Hire - About Us
Callum Reid

Tractor Operative

SW Hire - About Us
Alfie

Agricultural machinery and plant hire

SW Hire - About Us