Southern Counties Show

23/11/2023

SW Hire - Southern Counties Farming & Machinery Show

Closed: the 2023 show season for SW Machinery Hire Ltd.

Last Wednesday, the SW Machinery Hire team headed to the Southern Counties Farming & Machinery Show for their final show of 2023. The brand new show is a follow-on from the West Country Farming & Machinery Show which was hosted in Exeter earlier this year. The show brought together like-minded farmers and agricultural experts with displays of various machinery and an auction.

Located inside of the agricultural building, SW Hire were situated in the central area of the show. The machinery on display included:

  • John Deere 155R
  • Maschio 2.8m flail topper
  • McConnel 6567T Power Arm
  • 6m Manitou Construction Telehandler
  • JCB 542-70 Agricultural Spec Telehandler
  • John Deere XUV865M Gator
  • Takeuchi 3t Excavator

One new feature to the stand was the new showreel, shown on a TV screen in front of the tractor. Filmed over the 2023 harvest and cultivation period, the video displayed footage of the newest machinery on hire to customers across the country – from tractors, grain trailers and telehandlers through the middle of summer, to an 8R 310 undergoing cultivations in the early autumn. Most excitingly on the showreel was a JCB 435s – which hadn’t been photographed prior to this new footage.

Moving into the winter months, the infamous sunglasses from SW Hire have been replaced by new blue ducks. Integrated as part of the stand, the ducks sat floating on the water, carried in the bright blue bucket of the 3t digger.

After the success of this show, SW Hire are looking forward to the 2024 show calendar with the likely return to the Southern Counties Farming & Machinery Show next year.

Agricultural machinery and plant hire

SW Hire - Southern Counties Farming & Machinery Show